First, let’s define in simple terms what are a first party and third party reviews: 1st Party Reviews: submitted directly to you by your customers. 3rd Party Reviews: submitted to a 3rd party review site.
As a business owner you want more online reviews. They help building trust for your brand separating it from the competition and directly increasing your word of mouth sales.
Google allows you to get your own reviews directly from customers and gives you the chance to be seen as your own review source given that you keep it real and optimized with the tagging that makes it easy for them to crawl.
Online reviews are here to stay whether you like it or not 🙂 So better be prepared, right?.
It’s true that running a plumbing business in a drifting economy like ours has become even more difficult in the past few years.
Smile, be nice and do little unexpected things that your customers appreciate.